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Smirnoff TV

 

We helped Smirnoff bring their flavors to life beyond the bar scene.

Smirnoff approached us to help launch the latest flavors in their confectionary line of vodkas: Wild Honey and Cinna-Sugar Twist. Over the past few years, the market had become increasingly crowded with flavored vodkas, so our approach needed to be bold in order to break through all of the clutter. To do so, we brought the flavor of these two vodkas to life in an unexpected way by creating lush, inspired worlds that let the viewer take in the drinking experience before even taking their first sip.

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